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KM

Kim McCastle

Castle Consulting Group
Managing Director
Louisville
Castle Consulting Group (CCG), a marketing consultancy, dedicated to inspiring brands to achieve greatness by looking at things differently. CCG works with authentic brands that are ready to take that next leap forward. We offer 3 collaborative workshops that help marketers create more powerful brands.
Brand Discovery Session – Defines your brand positioning/message to help you create an strong iconic brand. (4 hours)
Brand Facets Session – Creates your brand’s personality (how they look, act & speak) to maximize your marketing dollars. (2-3 hours)
BIG (Brand Innovation Generator) Session – Combines leading trends and archetypes to create compelling new products, services, experiences or marketing activities that attract consumers. (4-5 hours)